Sometimes we see things at the store and they just beg to have their picture taken.
Today we have Demy’s salad dressing which is “As good as it takes.”
Also, Spicy Trade’s “Onion Bowder.” Yum, yum, yum.
I always just wonder how difficult it would be for these companies to run their ideas past a native English speaker before marketing them. There are plenty of English speakers available around here. Ones that know that powder is spelled with a ‘p’ and that “as good as it takes” doesn’t really make sense.
I will admit that “as good as it takes” almost sounds catchy. That’s the problem, though: it only almost sounds catchy. After you think about it for a minute you realize you have no idea what they are trying to say.
As good as it gets? As good as it tastes?
They’re as good as it takes, so they aren’t interested in being the best? They want to get by with the least amount of effort required? Only as much as it takes and nothing more?
Sign me up for that salad dressing! They’re going for mediocrity.
Truthfully we usually make our own salad dressings because Demy’s is the only reasonably priced stuff out there—we tried it, and it’s not great. Everything else is imported and costs and arm and a leg, but you can buy olive oil and vinegar for relatively cheap, so when we need salad dressing that’s usually what we do.